12 Best Influencer Marketing Agencies in 2024
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Advertising has changed over the years. Some people no longer take ads at face value and may even find them more intrusive than relevant. With the availability of ad blockers and options to skip ads on platforms, businesses can’t really rely solely on advertisements to promote their brand and attract customers.
What people want to see these days is content from their favorite influencers. This opens a new marketing strategy for businesses to promote their brand: influencer marketing.
The Importance of Influencers in Your Marketing Strategy
Influencer marketing is a strategy that businesses can use to work with an influencer. With the right influencer, you can promote your brand to the right audiences and improve your brand’s potential for growth.
Here are some ways influencers can play an important role in your marketing strategy:
- Expanded social media reach: Influencers are often active on social media and usually have a large following. Working with an influencer can expand your social media reach and promote your brand to their audiences. Their content often gets a lot of engagement (e.g., shares, likes, and discussions), so they can help drive real-time brand growth.
- Improved SEO: If their content can include multiple mentions of your brand in online spaces with a way to link back to your business website, the backlinks can boost your search engine rankings.
- Strategic brand promotion: Influencers can promote your brand without sounding promotional. Influencers often focus their content on relationships they’ve built with their audience. They can promote your brand and find a way to seamlessly relate it to their content. This makes your brand more relevant and more likely to get the audience’s attention.
Working with influencers can open new platforms for you to promote your brand, expand your reach, and gain new loyal customers with growth marketing. However, it’s important to partner with an influencer who can align with your brand image. If their values don’t align with yours, they may not be a good fit to promote your brand.
What to Look for in an Influencer Marketing Agency
Figuring out whether an influencer fits your brand image and developing the right influencer marketing strategies can be time-consuming, so a better option would be to outsource marketing services. This is where influencer marketing companies come in.
Consider the following when looking for influencer marketing agencies:
- Expertise and proven track record: Make sure the agency you choose has case studies to show their experience in working with brands in the industry you’re in.
- End-to-end services offered: Ask the agency about their processes for crafting marketing campaigns and the end-to-end services they provide. This will give you an idea about how they handle every aspect of influencer campaigns.
- Transparency and regulatory compliance: This is important to consider if you’re in a regulated industry like pharma. The agency you work with should be able to prove that they can create marketing campaigns while complying with rules and regulations to avoid risking legal repercussions when promoting your brand.
- Budget alignment: Influencer marketing budgets vary from company to company. So choose the agency that can tailor their strategy to fit your budget while maximizing ROI.
Other factors to consider include their influencer marketing models, screening processes, and communication practices.
List of the Top Influencer Marketing Agencies
With the right influencer marketing agency, you can connect with influencers who can boost your brand and attract new audiences. Here are 12 influencer marketing agencies we recommend:
1. Ninja Promo
Yes, that’s us! We are a leading B2B influencer marketing agency that offers top-notch marketing services to help you maximize your brand’s growth potential. From social media marketing to influencer marketing, we have a wide range of solutions that can be customized to fit your needs. We offer a unique MaaS subscription model and specialize in B2B influencer marketing and crypto influencer marketing.
At Ninja Promo, we understand that influencer marketing has become one of the leading strategies for driving market ROI. Part of crafting effective marketing strategies is to partner with influencers who closely align with your brand’s goals and values.
We have a broad database of influencers to cater to almost any niche sector; whatever your niche, we can help connect you with the right influencers who can boost your brand.
| 📍Location: New York, Dubai, London, Singapore, Hong Kong, Vilnius | ⏳Founded: 2017 | 🧑💻Team Size: 101-200 |
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| 🔝Best for: Companies seeking to build credibility and brand growth in their niches | 💸Pricing: Starting at $80/hour with no hidden fees | 📁Case Studies: View all case studies |
| Book intro call with us | ||
✅Why Choose Us?
- With our subscription-based model, you can choose from over 30 different marketing services that you can customize to suit your needs. We can help you develop tailored strategies to maximize your market ROI.
- We work collaboratively with the influencers we partner with, so you’ll always be in the loop to ensure that everything goes smoothly.
NinjaPromo specializes in finding influencers who align with your brand’s goals and budget. We use strategic insights to select influencers that will deliver measurable results without breaking the bank. From micro to macro influencers, we ensure the right match for your campaign needs.
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2. Obviously
Obviously is one of the leading influencer marketing agencies that has worked with Fortune 500 companies. The agency has over 10 years of experience providing creative strategies and world-class marketing services. They specialize in influencer marketing services and craft strategic and personalized campaigns to ensure that ROI is maximized and brand goals are met.
Obviously’s proprietary technology and data-driven tactics make it easy to match you with loyal and enthusiastic influencers. They have an extensive portfolio of influencer marketing expertise spanning various industries, from automotive to beauty and fashion.
| 📍Location: Paris, New York, Los Angeles, San Francisco | ⏳Founded: 2014 | 🧑💻Team Size: 51-200 |
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| 🔝Best for: Businesses that want to market their brand on multiple social media platforms for a wider reach | 💸Pricing: Contact Obviously for pricing details | 📁Case Studies: Contact the agency for their case studies |
✅Why Choose Obviously?
- Their unique AI reporting technology and analysis includes data on your competitors’ influencer marketing efforts, such as their influencer spending, creator volume, and top-performing trends. This gives you a better understanding of your competitive landscape in influencer marketing.
- The agency can help you work with influencers, celebrities, and key opinion leaders (KOLs) on a long-term basis to launch ambassador content. With always-on ambassador programs, you can build trust and stronger relationships with their audiences.
3. HypeFactory
HypeFactory is an influencer marketing agency known for combining AI with data analytics to develop creative campaigns and marketing strategies. They use HypeDetect, an AI-powered solution unique to their agency.
HypeDetect uses AI and machine learning to help match influencers with their clients and monitor their campaigns to prevent fraudulent activities and ensure they’re achieving the best results.
With a network of over 36 million creators worldwide, HypeFactory can launch global campaigns and reach massive audiences all over the world. They can coordinate and launch campaigns with 500+ creators, so their clients can market their brand globally.
| 📍Location: Serbia, Belgrade, USA, China, Indonesia | ⏳Founded: 2016 | 🧑💻Team Size: 51-200 |
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| 🔝Best for: Businesses that want to develop marketing strategies using a combination of AI and market data | 💸Pricing: Contact Hype Factory for pricing inquiries | 📁Case Studies: View all case studies |
✅Why Choose Hype Factory?
- HypeFactory combines AI with market data analysis to develop the most optimal strategies for their clients. They use AI to identify and match influencers that best suit their clients’ brand objectives and values.
- Their clients get access to an exclusive roster of top-tier content creators and key opinion leaders (KOLs) across various niches, so they can get the best influencer partnerships for their brand and campaign goals.
4. Influencer
Influencer is an agency specializing in offering bespoke influencer marketing services to boost its clients’ brands. The agency was founded in 2017. It now has a network of over 120 social experts across five key locations, including London, New York, and Riyadh.
Influencer celebrates the value of human creativity, partnering with passionate creators spanning diverse niches to form a wide network that engages their audiences. The agency embraces creativity and combines it with technological prowess to craft impactful, eye-catching campaigns to help clients elevate their brand.
| 📍Location: London, New York, Riyadh | ⏳Founded: 2017 | 🧑💻Team Size: 51-200 |
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| 🔝Best for: Companies that want to partner with passionate influencers to market their brands with campaigns that embrace human creativity | 💸Pricing: Contact Influencer for pricing details | 📁Case Studies: View all case studies |
✅Why Choose Influencer?
- Influencer blends creativity with market analytics to develop bespoke strategies for impactful campaigns to drive their clients’ market ROI and boost their brand.
- The agency simplifies the process of measuring success for influencer marketing campaigns using three key factors: campaign delivery metrics, audience reaction, and campaign effectiveness.
5. The Influencer Marketing Factory
The Influencer Marketing Factory is a global full-service influencer agency that works with Fortune 500 companies and SMBs to launch effective campaigns. The agency works with its clients to create social media influencer campaigns to help boost their brands on TikTok, YouTube, and Instagram.
They guide clients through their influencer marketing campaigns every step of the way. From identifying their KPIs to matching them with the right influencers and executing the campaign, the influencer agency makes sure that their clients stay in the loop.
In addition to helping clients with their campaigns, they also provide extensive reporting and metrics to give them a clear picture of how their campaigns are faring.
| 📍Location: Miami, New York, London, Milan, San Francisco, Los Angeles | ⏳Founded: 2018 | 🧑💻Team Size: 51-200 |
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| 🔝Best for: Companies that want to focus marketing efforts on engaging Gen Z and Millennial audiences on social media | 💸Pricing: Average hourly rate is $200-$300 | 📁Case Studies: View all case studies |
✅Why Choose The Influencer Marketing Factory?
- Aside from connecting you with influencers, The Influencer Marketing Factory also offers services that can help you conceptualize and create content to engage and inspire the influencers’ followers.
- They specialize in crafting social media influencer campaigns on TikTok, Instagram, and YouTube. With TikTok quickly becoming a popular platform for influencer campaigns, they can help you elevate your brand there with influencers who align with your brand values.
6. Monks
Monks is a leading influencer agency that develops and manages creative and strategic campaigns for brands with their in-house team of experts. Founded in 2001, the agency merged with European influencer company IMA in 2019. They recently rebranded, changing the company’s name from “Media.Monks” to Monks.
Monks combines creativity with technology for an AI-driven approach to craft strategic campaigns for brands. From influencer strategy development to campaign execution and talent management, the agency guides its clients and gives them the strategic support they need to elevate their brand.
| 📍Location: Headquarters in London, with offices in Singapore, Sydney, Tokyo, Berlin, Dubai, Paris, New York, San Francisco, Toronto, Vancouver | ⏳Founded: 2001 | 🧑💻Team Size: 5,000-10,000 |
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| 🔝Best for: Companies that want to transform their brand and become trendsetters | 💸Pricing: Contact Monks for pricing details | 📁Case Studies: View all case studies |
✅Why Choose Monks?
- The agency blends social insights, culture, experiences, media, creators, and commerce to craft impactful influencer marketing campaigns to drive brand growth. This unique approach can help clients market their brand through inspiring and authentic campaigns.
- Monks has a dedicated experiential team that can launch physical, virtual, and hybrid marketing campaigns to drive engagement with your online and offline audience.
7. Billion Dollar Boy
Billion Dollar Boy is a global influencer agency that creates bespoke influencer marketing solutions for brands to help them stand out. The agency operates with a team of 150 influencer marketers across five key locations, including London, New York, and New Orleans.
Billion Dollar Boy offers a wide range of influencer marketing services. These include influencer-generated content (IGC) strategy, paid media, and campaign management. They use a tool called Companion to automate campaigns, streamline their workflows, and compile the metrics they need to measure a campaign’s success.
| 📍Location: London, New York, New Orleans | ⏳Founded: 2014 | 🧑💻Team Size: 150-200 |
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| 🔝Best for: Brands that want to drive market ROI with bespoke and creative influencer marketing campaigns | 💸Pricing: Contact Billion Dollar Boy for pricing | 📁Case Studies: View all case studies |
✅Why Choose Billion Dollar Boy?
As the official marketing partners to META, YouTube, TikTok, and Pinterest, their team is always in the lead when it comes to the latest platform developments, creator strategies, tools, and features.
The agency’s Companion software is a useful tool that helps automate campaigns for more efficient processes and quick turnaround.
8. Open Influence
Open Influence is a leading influencer marketing company that creates data-driven marketing campaigns. They offer creator-focused marketing solutions to design captivating and impactful content for brands to reach and engage with their audiences.
Founded in 2013, this influencer marketing company has an extensive portfolio showcasing its influencer marketing expertise with brands from various industries. Some of their notable clients include Disney, McDonald’s, and Subaru.
With a data-driven approach to its influencer management process, Open Influence keeps a close eye on its campaigns to get the latest updates on metrics. They use the data to refine their strategies in real time to adjust to shifts in influencer trends and ensure that their campaigns deliver the best results.
| 📍Location: Los Angeles, San Francisco, New York, Chicago, London, Milan, Hong Kong | ⏳Founded: 2013 | 🧑💻Team Size: 51-200 |
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| 🔝Best for: Brands that want data-driven campaigns with flexible strategies to maximize brand growth | 💸Pricing: Contact Open Influence for pricing info | 📁Case Studies: View all case studies |
✅Why Choose Open Influence?
- Open Influence constantly monitors its clients’ campaigns and influencer engagement to refine their strategies in real time if needed to drive market ROI.
- The agency has integrated AI into its influencer marketing services. From using it to identify the most optimal influencers to match with clients to collecting and analyzing campaign data.
9. The Influence Agency
The Influence Agency understands that influencer marketing has become a new way for brands to reach their audiences. These days, audiences don’t always take ad messages at face value, so brands turn to influencer marketing to promote their business.
The Influence Agency holds a broad database of influencers, with over 10,000,000 of them from around the globe. Their influencers go through screening processes to help them determine which brands they can promote. By being familiar with their brand affinities, they can match them with the right brands for authentic campaigns.
| 📍Location: Toronto, New York, Los Angeles, Montreal, Vancouver, Chicago, Las Vegas | ⏳Founded: 2017 | 🧑💻Team Size: 51-200 |
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| 🔝Best for: Companies seeking lifetime brand ambassadors to promote their businesses | 💸Pricing: Contact The Influence Agency for pricing details | 📁Case Studies: View all case studies |
✅Why Choose The Influence Agency?
- The Influence Agency has a large influencer database, with over 10,000,000 social media influencers from all over the world. They can match clients with influencers across almost any niche and category.
- Their influencers are thoroughly vetted and pre-screened based on their interests and the brands and products they use. They can help match you with the right ones to create lifetime brand ambassadors.
At NinjaPromo, we choose influencers who perfectly align with your goals and financial capabilities. Our experts guarantee you’ll get the best results from working with trusted influencers, without exceeding your budget limits.
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10. The Goat Agency
The Goat Agency is an award-winning influencer marketing agency. Goat develops creative, end-to-end influencer marketing campaigns for brands to connect with and inspire their target audiences.
Goat has created award-winning influencer campaigns in over 70 countries and 28 languages. Through their CRM, they monitor more than 60,000 influencers and the results of their campaigns.
The Goat Agency also specializes in social media marketing, particularly on Instagram, Facebook, TikTok, YouTube, and Twitch.
| 📍Location: London, New York, Singapore | ⏳Founded: 2015 | 🧑💻Team Size: 201-500 |
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| 🔝Best for: Brands seeking to establish their online presence on social media platforms like Instagram, TikTok, YouTube, Facebook, and Twitch | 💸Pricing: Minimum project size is $50,000 | 📁Case Studies: View all case studies |
✅Why Choose The Goat Agency?
- Their expertise in social media platforms like Instagram, Facebook, Twitch, YouTube, and TikTok can help you boost your brand and reach massive audiences.
- They have a database of over 100K influencers and have all the data and insights from past campaigns. This allows them to easily identify the best influencers to match with your brand.
11. 5W PR
5W PR is an award-winning full-service PR agency that works with brands to help them with their PR goals. Founded in 2003, the agency has over 20 years of experience offering marketing services to brands from various industries. They’ve done digital marketing for startups, high-profile individuals, national organizations, and many others to help them achieve their PR goals.
The agency’s name comes from the five enduring universal principles of effective communication—who, what, when, where, and why.
5W understands that the digital world is always shifting. They innovate and devise strategies to help their clients navigate the marketing landscape and consumer landscapes as they shift constantly.
| 📍Location: New York | ⏳Founded: 2003 | 🧑💻Team Size: 201-500 |
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| 🔝Best for: Brands that want to focus on PR and engaging with audiences | 💸Pricing: Average hourly rate is $100-$149 | 📁Case Studies: View all case studies |
✅Why Choose 5W PR?
- 5W PR is known for being resourceful and innovative. They know that the marketing landscape is ever-changing, so they make sure that their strategies and services can help their clients navigate their brands through the changes in trends.
- The agency assesses its clients’ needs individually to develop strategies specially tailored to fit their brand objectives.
12. Viral Nation
Viral Nation is an award-winning, social-first marketing agency that matches talents and brands to make creative social media campaigns.
With a massive database boasting over 200 million professional creators, the agency can work with brands from any niche. Their marketing team goes through their creator roster to curate talents for their clients to ensure that they can connect with the best influencers that fit their brand image. They also leverage AI for processes such as talent verification and social media screening.
Viral Nation handles everything its clients need to create an effective influencer marketing campaign, from strategy and execution to campaign analytics and reports.
| 📍Location: Ontario | ⏳Founded: 2012 | 🧑💻Team Size: 201-500 |
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| 🔝Best for: Brands from any niche or category | 💸Pricing: Contact Viral Nation for pricing inquiries | 📁Case Studies: View all case studies |
✅Why Choose Viral Nation?
- Viral Nation boasts global capability and can introduce your brand to audiences around the world. They can craft social-first tactics across more than 30 countries and 15 languages.
- Viral Nation uses historical data, trend and audience analysis, and AI solutions to identify and match talents with brands for creator-led marketing campaigns that drive market ROI.
Our Methodology for Selecting the Best Influencer Marketing Agencies
To curate this list of the top influencer marketing agencies, we considered the following factors:
- Proven expertise: All the influencer marketing companies we featured on this list have an extensive portfolio showcasing their work for past clients. They have marketing experts who can craft targeted marketing strategies, broad databases of influencers they can match with brands, and case studies showing the results of their campaigns.
- Positive client reviews: These influencer marketing agencies have all worked with clients who have given them positive reviews, proving that they can create successful campaigns.
- Service offerings: All influencer marketing agencies we listed above offer a wide range of influencer marketing services. They can craft tailored strategies and campaigns for various industries and niches.
Optimal Influencer Choices for Your Budget — Ninja Promo!
Ninja Promo is the partner you need for influencer marketing campaigns that can elevate your brand.
Our subscription-based model offers top-tier marketing services, all for one transparent price. You can choose from over 30 different services that are customizable to fit your needs. This flexible subscription model lets you pick only the services that you need to boost your brand.
We can match you with the most effective influencers that fit your influencer campaign budget. With our team of marketing experts and passionate influencers, we can provide you with all the tools and services you need to make creative influencer marketing campaigns that drive market ROI.
With Ninja Promo, you can connect with the right influencers to help promote your brand. Contact us today to learn more.
Looking to discover top agencies in other industries? Check out our other top agency lists:
- Micro-Influencer Marketing Agencies
- Web3 Influencer Agencies
- Marketing Outsourcing Companies
- Integrated Marketing Agencies
- Full-Service Marketing Agencies
- Customer Acquisition Agencies
- Small Business Marketing Agencies
- Performance Marketing Agencies
- B2B Social Media Marketing Companies
- Content Marketing Agencies
- Marketing Strategy Agencies
- Boutique Marketing Agencies
Get the Most Effective Influencers for Your Budget
At Ninja Promo, we offer world-class influencer marketing services at an affordable price—no surprises and no hidden fees. We can help you launch the most effective campaign for your brand and collaborate with passionate influencers who can help you promote your brand and deliver the best campaign results.
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